Philips Vari-Lite VL4000 Series Takes Spain By Storm On EES Roadshow
Additions to the Philips Vari-Lite product line, the VL4000 Spot and VL4000 BeamWash, were exhibited in major Spanish cities as part of Philips Vari-Lite distributor for Spain Entertainment Equipment Supplies' (EES) annual roadshow.
The well-attended roadshow hit Madrid, Seville, Bilbao, and Barcelona at the beginning of June. Part of EES's program to bring its customers closer to the high-end products it distributes, the tour has particular focus on showcasing the latest products on the market.
"Our presentations always attract quite a large number of people excited to see the latest offerings from Philips' entertainment lighting brands," said EES' Head of Marketing Diana García. "Attendees include rental companies, lighting and visual designers, key TV and theatre technicians, installers, event producers, specifiers, and integrators, whose first-hand feedback is essential for us to keep offering products of the highest quality."
EES' programmer Egoitz Prieto worked with the sales team to create a light show that showed off the VL4000 Spot and VL4000 BeamWash's most salient features. These include the VL4000 Spot's four-blade shutter system that delivers fantastic dimming and the multipurpose VL4000 BeamWash's ability to change from beam to wash mode at the flick of a switch.
"The attendees of the roadshow were eager to get to grips with the features and functionality of the VL4000 BeamWash, following the successful introduction of the VL4000 Spot last year," continued García. "Many were very impressed that the VL4000 BeamWash goes beyond being the Wash luminaire of the VL4000 range as it offers a beam, wash, and shaft function in one luminaire. This is all without having to change lenses and maintaining the Vari-Lite power and quality of light."
The EES roadshow ran from the 26 May to the 4 June.
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