Total Production

Event Production Show

March 2010 Issue 127

TPi reports from London’s recently re-branded trade fair...

The Event Production Show is a small trade show that packs a punch. With some new product launches, but more prominently a diverse range of exhibitors, the show covered all corners of event production, from lighting, sound and AV technology to generators and crew, and from tent structures to entertainment.

Robin Carlisle, MD of Mobile Promotions said: “We’ve not been to this show before and weren’t quite sure what to expect, but we’ve got some good quality business out of it.”

Visitors that TPi spoke to at Olympia from February 2-3 reported that the show was a big networking opportunity, with many festival and event organisers meeting their each year.

Once again, Glastonbury’s Michael Eavis chose the show’s Access Sessions to announce to a packed audience of event industry professionals the headline acts for the festival — Stevie Wonder and Muse — which made international headlines. Other visitors included head of production for MAMA Festivals and the senior producer for Jack Morton Worldwide.

On the Live At The Grand stage, BRIT Award winners Blake appeared live and world dance champions Flawless, who are starring in a new film called Streetdance 3D due for release worldwide in May, were another coup for The Event Production Show. The 10-strong dance group appeared courtesy of their management Showbizworks and their spectacular performance pulled in a packed crowd.

The Event Production Show event manager Michelle Tayton said: “We have always been associated with quality and as being the show that attracts the event industry’s movers and shakers. We are thrilled that we achieved our objectives to increase the number of exhibitors in a hall that was 1400m2 larger than previous shows.

“We are proud to have presented a record number of new product launches to visitors and we have more clearly defined what this exhibition is about with a name change that says exactly what visitors can expect from the show. This has certainly helped to attract the big event production professionals.” 

Arcstream AV MD Neil Dickinson said: “It was absolutely brilliant, we had a considerably large stand showcasing all our latest technology and although we had a lot of staff present at the exhibition, our problem was keeping up with the number of enquiries!”

Other satisfied exhibitors included FMX, a production rental company of more than 20 years standing, which supplies staging, audio, lighting and visual equipment, as well as a fleet of mobile hospitality units and stages for indoor and outdoor events, campaigns and tours — all backed up by an experienced team of skilled engineers and technicians.

Panache Audio Systems offers sound and technical production hire solutions, specialising in high quality, cost effective packages including sound, lighting, staging and power. At the Show it announced the arrival of an 8m x 6m mobile trailer stage, which allows the company to provide cost effective one-stop production equipment for any event for up to 2,000 people.

Ethix Management was celebrating 10 years of providing production services to a wide range of projects across both public and private sector clients, supplying them with a range of production services for events.

A new 6mm Pro LED indoor screen and the new Lighthouse R7 outdoor screen were being promoted by Fonix, whose services consist of video display systems with indoor and outdoor LED screens, as well as a full AV catalogue.

Leading crewing company, Pinnacle Crew, has become one of the latest organisations to offer the new safety passport course for the live events industry. Working with the Safety Pass Alliance (SPA) Ltd — a leading health and safety passport body — Pinnacle will now be offering the one-day course specifically designed for the general workforce in the events industry.

Hawthorn has added indoor and outdoor LED screens to its existing range of lighting, sound, video, staging, drapes and rigging stock. All equipment is available for dry hire or as part of a complete solution.

Slick’s new modular and demountable C View Seating System can be used for permanent or temporary applications. The system offers a versatile 166mm or 333mm rise using the same basic components, and the C View Universal Beam System.

ADI unveiled the iFly, claiming it will revolutionise the flown LED screen market. It also launched a joint venture called iDola with MediaCo, a leader in large graphics, which will provide a fully integrated print and digital signage service from a single point of contact.

SRD is a production specialist for all types and sizes of event incorporating comprehensive sound reinforcement, lighting, staging, power distribution and event management for concerts, festivals, conferences, corporate events and award presentations. The fully-stocked hire department also supplies equipment on a dry hire basis from major brands like Midas, Yamaha, Audient, GAE, EAW, XTA and BSS.

Event branding solution specialist Sunbaba displayed examples of its outdoor projection, PA scrims and backdrops. Sunbaba’s dedication to R&D has led to the introduction of new materials to the UK market including Austronet which is a lightweight, air-permeable product making it ideal for branding and screening outdoor events.

Arena Seating (Stadia) showcased its luxury Diplomat seating and discussed the impending launch of a permanent stadium ‘Box Seat’.
Etherlive and Ace Plant introduced the Ecolite P Plus, a new tower light with integrated CCTV, public address and WiFi connectivity all in one eco-friendly unit.

Road Ready UK launched water resistant flight cases and disabled ramp systems, guard rails and tiered seating.

Next year’s Event Production Show takes place on February 2-3 2011.